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[书籍] Strategic Management of Information Systems 信息系统战略性管理 国际学生版
作者: Keri E. Pearlson , Carol S. Saunders
出版社: John Wiley & Sons
简介: General managers must become knowledgeable participants in information systems decisions and this book shows them how. The fourth edition has a new chapter on sourcing to make the material more relevant. Each chapter begins with a new Introductory case to highlight how the information is applied in the field. Food for Thought sections focus on a relatively new topic. Updated examples and new end cases emphasize a more global outlook. The chapters have also been updated with the latest information, including a new focus on Web 2.0, a new framework of managerial levers, and a new discussion on collaboration. General managers will be able to apply the information in this book to make the most effective decisions related to information systems.
  
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