[书籍] The Entrepreneurial Imperative 创业力: 美国的经济奇迹如何改变世界, 改变你的生活
出版社:
HarperCollins
简介:
Expanding upon a landmark article in Foreign Affairs , Carl Schramm explains why the story of America is a story of entrepreneurship, and what readers must understand about the new rules of innovation driving the economy. In the July/August 2004 issue of Foreign Affairs , Kauffman Foundation president Carl Schramm published an essay which provoked a great deal of interest and debate. The premise was radical. It said that Americans literally do not understand the secret of their own economic success in recent times. Nobody on earth can match Americans' entrepreneurial skills. In The Entrepreneurial Imperative , Schramm shows how entrepreneurship is embedded in the national DNA, and what every American must know about the changing rules. Indeed, for the U.S. to survive and to continue in its leadership role in the world economy, it must see entrepreneurship as the central comparative advantage. Schramm will show what this entrepreneurial imperative means for the way Americans: conduct foreign affairs; lead companies; make personal job decisions; and run universities and foundations. A companion three-part public television documentary will air during publication in most US major markets, in major foreign markets, and air repeatedly over the following four years.
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