[书籍] Business NLP For Dummies[傻瓜书-商业NLP]
出版社:
Wiley
简介:
Neuro-linguistic Programming (NLP) is a hugely popular self-help technique around the globe. It provides psychological training that allows people to see their world in a different way, identify their strengths and weaknesses and ultimately become more confident, personable and successful people. As these strengths are so important in the business world, NLP has become a widely-used professional tool. When used in a business context, NLP can help professionals identify their goals and visions, and ultimately achieve business excellence. Whether readers are interested in improving their communication skills or polishing their leadership techniques, this hands-on guide will give them the tools they need to take control and achieve their goals within the workplace. Business NLP For Dummies : takes readers through the practical applications of NLP within the working environment and guides them through exercises and techniques to refocus and streamline their thought processes; covers utilising NLP principles at work, building working relationships, leading people to perform, achieving business excellence and much more; and, is the perfect guide for business people new to the technique, NLP therapists and life coaches and also those who have bought NLP For Dummies and/or NLP Workbook For Dummies (or other guides) who want to further develop their understanding of NLP.About the author Lynne Cooper is a business graduate and a Master Practitioner in NLP. She specializes in coaching senior executives and leadership teams, focusing on improving self-awareness, building flexibility, enhancing influencing skills and developing individual leadership styles to maximize impact and results.
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