[书籍] Swim with the Sharks: Without Being Eaten Alive
出版社:
Random House Audio Publishing Group
简介:
This comprehensive course on salesmanship， negotiation and management teaches you how to outsell， outmanage， outmotivate and outnegotiate your competition. Swim With The Sharks has won praise from a remarkable and diverse following， including Governor Mario Cuomo of New York， Gloria Steinem and Ted Koppel. Harvey Mackay， the man who built a multi-million dollar international envelope manufacturing company， new shares his winning techniques for professional and personal success. He offers an agenda for achievement through a series of "lessons" featuring the Mackay 66 -- an in-depth customer profile designed to give you the edge -- and invaluable "quickies" on business and life -- " Make Your Decisions with Your Heart， and What You'll End Up with Is Heart Disease;" "How to Handle the Tough Prospect;" among many others. In the bestselling tradition of Tom Peters， Donald Trump and Mark McCormack， here is sound advice for anyone who wants to be a winner in any field. Swim With The Sharks is the new "success" bible by the man Fortune magazine called "Mr. Make-Things-Happen."
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