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[书籍] The Innovator's DNA 创新者的DNA
作者: Jeff Dyer , Hal Gregersen 等
出版社: Perseus
简介: Are you the next Steve Jobs? You could be as innovative and impactful—if you can change your behaviors to improve your creative impact. In The Innovator’s DNA, authors Jeffrey Dyer, Hal Gregersen, and bestselling author Clayton Christensen (The Innovator’s Dilemma, The Innovator’s Solution) build on what we know about disruptive innovation to show how individuals can develop the skills necessary to move progressively from idea to impact. By identifying behaviors of the world’s best innovators—from leaders at Amazon and Apple to those at Google, Skype, and Virgin Group—the authors outline five discovery skills that distinguish innovative entrepreneurs and executives from ordinary managers: Associating, Questioning, Observing, Networking, and Experimenting. Once you master these competencies (the authors provide a self assessment for rating your own innovator’s DNA), the authors explain how you can generate ideas, collaborate with colleagues to implement them, and build innovation skills throughout your organization to sharpen its competitive edge. That innovation advantage can translate into a premium in your company’s stock price—an innovation premium—which is possible only by building the code for innovation right into your organization’s people, processes, and guiding philosophies. Practical and provocative, The Innovator’s DNA is an essential resource for individuals and teams who want to strengthen their innovative prowess. INSEAD教授赫尔·葛瑞格森(Hal Gregersen)等三位作者经过对将近3000名企业主管长达六年的创新力研究发现,创新者必须具备这五种技能,但不一定要做到样样精通。作者发现,在最具创新性的公司(只占被研究企业总数的15%),其高层主管并不会把创新工作推给他人。他们会亲自上阵。但他们是怎么做的呢?通过研究,作者发现最有创造力的管理者独具五大“探索技能”(discovery skills),它们分别是:联想(associating)、质疑(questioning)、观察(observing)、试验(experimenting)和建立人脉(networking)。创新型CEO用于这些探索活动的时间,要比其他普通CEO多出50%。这些探索技能综合起来,就构成了本文作者所说的“创新者DNA”。
  
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